Quote vs. Slogan — What's the Difference?
Edited by Tayyaba Rehman — By Maham Liaqat — Updated on May 17, 2024
A quote is a verbatim repetition of someone’s words, often conveying wisdom or insight, while a slogan is a catchy phrase created to represent and promote a product, brand, or cause.
Difference Between Quote and Slogan
Table of Contents
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Key Differences
A quote is a repetition of words that someone has said or written, often attributed to a specific person. Quotes are typically used to convey wisdom, inspiration, or specific viewpoints, and they can be found in literature, speeches, and everyday conversations. A slogan, on the other hand, is a short, catchy phrase designed to capture the essence of a brand, product, or cause. Slogans are created for marketing and promotional purposes, aiming to be memorable and persuasive.
While quotes often derive their significance from the context and the person who originally said them, slogans are crafted to be universally appealing and easily remembered. Quotes can be profound and elaborate, whereas slogans are brief and designed for quick recall.
Quotes are commonly used to support arguments, provide inspiration, or convey a particular message with authority. Slogans, however, are used to establish a brand's identity, create a lasting impression, and encourage consumer engagement. The purpose of a quote is often informational or reflective, while the purpose of a slogan is promotional and motivational.
Comparison Chart
Definition
Verbatim repetition of someone’s words
Catchy phrase representing a product, brand, or cause
Purpose
Convey wisdom, insight, or specific viewpoints
Promote and create a memorable brand identity
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Origin
Attributed to a specific person
Created for marketing or promotional use
Usage Context
Literature, speeches, conversations
Advertising, marketing campaigns
Characteristics
Often profound, elaborate, and context-rich
Brief, catchy, and designed for quick recall
Compare with Definitions
Quote
A statement attributed to a specific person.
The professor used a quote from Albert Einstein to illustrate his point.
Slogan
A memorable phrase used in advertising.
The new product launched with the slogan Better Ingredients, Better Pizza.
Quote
Repeat or copy out (words from a text or speech written or spoken by another person)
He quoted from the scriptures
I realized she was quoting passages from Shakespeare
Slogan
A phrase designed to evoke an emotional response.
The charity used the slogan Give a Little, Help a Lot to encourage donations.
Quote
Give someone (the estimated price of a job or service)
A garage quoted him £30
Slogan
A promotional catchphrase.
Melts in Your Mouth, Not in Your Hands is a classic M&M's slogan.
Quote
Give (a company) a quotation or listing on a stock exchange
A British conglomerate quoted on the London Stock Exchange
Slogan
A phrase representing a brand or cause.
The campaign's slogan was Save Water, Save Life.
Quote
A quotation from a text or speech
A quote from Wordsworth
Slogan
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group. The Oxford Dictionary of English defines a slogan as "a short and striking or memorable phrase used in advertising." A slogan usually has the attributes of being memorable, very concise and appealing to the audience.
Quote
A quotation giving the estimated cost for a particular job or service
Quotes from different insurance companies
Slogan
A phrase expressing the aims or nature of an enterprise, organization, or candidate; a motto.
Quote
A quotation or listing of a company on a stock exchange.
Slogan
A phrase used repeatedly, as in advertising or promotion
"all the slogans and shibboleths coined out of the ideals of the peoples for the uses of imperialism" (Margaret Sanger).
Quote
Quotation marks
Use double quotes around precise phrases you wish to search for
Slogan
A battle cry of a Scottish clan.
Quote
To repeat or copy (words from a source such as a book), usually with acknowledgment of the source
Quoted lines from Shakespeare in his lecture.
Slogan
A distinctive phrase of a person or group of people (such as a movement or political party); a motto.
Quote
To repeat or copy the words of (a person or a book or other source)
Likes to quote Shakespeare when giving advice.
Slogan
(advertising) A catchphrase associated with a product or service being advertised.
Quote
To cite or refer to for illustration or proof
Quoted statistics to show she was right.
Slogan
(obsolete) A battle cry among the ancient Irish or highlanders of Scotland.
Quote
To repeat a brief passage or excerpt from
The saxophonist quoted a Duke Ellington melody in his solo.
Slogan
The war cry, or gathering word, of a Highland clan in Scotland.
Quote
To state (a price) for securities, goods, or services.
Slogan
A distinctive motto, phrase, or cry used by any person or party to express a purpose or ideal; a catchphrase; a rallying cry.
Quote
To give a quotation, as from a book.
Slogan
A favorite saying of a sect or political group
Quote
A quotation.
Slogan
A short, catchy phrase for marketing.
Just Do It is a famous slogan by Nike.
Quote
A quotation mark.
Quote
Used by a speaker to indicate the beginning of a direct quotation
"He paused and said, quote, I don't care, unquote.".
Quote
A dictum; a saying.
Quote
A quotation; a statement attributed to a person.
Quote
A quotation mark.
Quote
A summary of work to be done with a set price.
After going over the hefty quotes, the board decided it was cheaper to have the project executed by its own staff.
Quote
A price set for a financial security or commodity.
Quote
(transitive) To repeat (the exact words of a person).
The writer quoted the president's speech.
Quote
(transitive) To prepare a summary of work to be done and set a price.
Quote
To name the current price, notably of a financial security.
Quote
(intransitive) To indicate verbally or by equivalent means the start of a quotation.
Quote
(archaic) To observe, to take account of.
Quote
To cite, as a passage from some author; to name, repeat, or adduce, as a passage from an author or speaker, by way of authority or illustration; as, to quote a passage from Homer.
Quote
To cite a passage from; to name as the authority for a statement or an opinion; as, to quote Shakespeare.
Quote
To name the current price of.
Quote
To notice; to observe; to examine.
Quote
To set down, as in writing.
Quote
A note upon an author.
Quote
A punctuation mark used to attribute the enclosed text to someone else
Quote
A passage or expression that is quoted or cited
Quote
Repeat a passage from;
He quoted the Bible to her
Quote
Name the price of;
Quote prices for cars
Quote
Refer to for illustration or proof;
He said he could quote several instances of this behavior
Quote
Put quote marks around;
Here the author is quoting his colleague
Quote
A repetition of someone's exact words.
To be or not to be is a famous quote from Shakespeare.
Quote
Words used to convey wisdom or insight.
Her speech was full of inspiring quotes about perseverance.
Quote
A citation from a text or speech.
The book began with a quote from a renowned philosopher.
Quote
A phrase or sentence expressing a specific idea.
I think, therefore I am is a well-known philosophical quote.
Common Curiosities
Can a quote become a slogan?
Yes, a well-known quote can be adopted as a slogan if it resonates with the brand's message.
What is a slogan?
A slogan is a catchy phrase created to represent and promote a product, brand, or cause.
How are slogans used?
Slogans are used in advertising and marketing to create brand identity and promote products.
What makes a slogan effective?
An effective slogan is memorable, concise, and emotionally resonant.
Are slogans always short?
Yes, slogans are designed to be brief and memorable for quick recall.
What is a quote?
A quote is a verbatim repetition of someone's words, often conveying wisdom or insight.
How are quotes used?
Quotes are used to support arguments, provide inspiration, or convey specific messages.
Do quotes always have an attributed source?
Typically, quotes are attributed to a specific person, adding credibility and context.
Can a quote be part of a slogan?
Yes, a quote can be incorporated into a slogan if it aligns with the brand's message.
Can slogans change over time?
Yes, brands may update their slogans to stay relevant and reflect new messaging.
Are slogans considered intellectual property?
Yes, slogans can be trademarked to protect the brand's identity.
Is a slogan always created by the brand?
Yes, slogans are typically crafted by the brand or marketing team for promotional purposes.
Do quotes have to be verbatim?
Yes, quotes should be repeated exactly as originally stated to maintain their integrity.
Can quotes be used in marketing?
Yes, quotes can be used in marketing to add credibility and depth to promotional messages.
Do quotes need to be profound?
Not necessarily, but they often convey meaningful insights or viewpoints.
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Written by
Maham Liaqat
Edited by
Tayyaba RehmanTayyaba Rehman is a distinguished writer, currently serving as a primary contributor to askdifference.com. As a researcher in semantics and etymology, Tayyaba's passion for the complexity of languages and their distinctions has found a perfect home on the platform. Tayyaba delves into the intricacies of language, distinguishing between commonly confused words and phrases, thereby providing clarity for readers worldwide.
