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Amazon vs. Flipkart — What's the Difference?

Edited by Tayyaba Rehman — By Urooj Arif — Updated on May 15, 2024
Amazon, a global e-commerce leader, offers a broader range of products and services including cloud solutions, while Flipkart focuses on the Indian market with a strong emphasis on electronics and apparel.
Amazon vs. Flipkart — What's the Difference?

Difference Between Amazon and Flipkart

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Key Differences

Amazon is a global online retailer headquartered in the United States, providing a wide variety of products and services across numerous countries. Flipkart, on the other hand, is an Indian e-commerce company, concentrated primarily on the Indian consumer market, offering a diverse range of products with special focus on electronics and apparel.
Amazon also provides extensive cloud computing services, known as Amazon Web Services (AWS), which is a significant part of its business. Flipkart, whereas, has ventured into digital payment fields and other areas but doesn't have a service comparable to AWS.
In terms of logistics, Amazon has developed a highly sophisticated logistics and distribution system which supports its global operations. Flipkart has tailored its logistics network to optimize for the unique challenges and opportunities of the Indian market, such as handling a vast number of cash on delivery transactions.
Amazon's strategy includes a wide range of private label products across various categories, which complements its marketplace offerings. On the other hand, Flipkart has also introduced its own private label products, but with a focus on categories like electronics, home, and furniture to cater to Indian consumer preferences.
Both Amazon and Flipkart engage in aggressive marketing and sales campaigns, but Amazon has the advantage of a global footprint, enabling it to leverage international sales events like Black Friday. Flipkart focuses on regionally significant events, like the Big Billion Days sale, tailored to the Indian festive seasons.
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Comparison Chart

Headquarters

United States
India

Focus Markets

Global
Primarily India

Additional Services

Amazon Web Services (AWS)
Digital payments, Flipkart Plus

Private Label Brands

Wide range, including electronics, apparel, and home goods
Focus on electronics, home, and furniture

Key Sales Events

Prime Day, Black Friday
Big Billion Days, Festive Sales

Compare with Definitions

Amazon

AWS (Amazon Web Services).
AWS provides cloud computing services to businesses around the world.

Flipkart

Big Billion Days.
Flipkart's Big Billion Days is a major annual sale event that targets Indian festive shopping spikes.

Amazon

Kindle.
Amazon’s Kindle revolutionized reading with its e-ink technology for ebooks.

Flipkart

Myntra.
Flipkart owns Myntra, a popular online platform for fashion and lifestyle products.

Amazon

A member of a legendary nation of women warriors reputed to have lived in ancient Scythia.

Flipkart

Flipkart Plus.
Flipkart Plus is a loyalty program offering free shipping, early access to deals, and other benefits.

Amazon

Often amazon A tall, aggressive, strong-willed woman.

Flipkart

Indian E-commerce Leader.
Flipkart is a leading e-commerce platform in India with a strong focus on electronics and apparel.

Amazon

Often amazon Any of various predominantly green parrots of the genus Amazona, native to Central and South America and sometimes kept as pets.

Flipkart

PhonePe.
PhonePe started as part of Flipkart, providing a digital wallet and online payment system in India.

Amazon

A tall, strong, athletic woman.
Although the evidence for real Amazons is thin, women athletes are often dubbed amazons.

Flipkart

Flipkart is an Indian e-commerce company, headquartered in Bangalore, Karnataka, India, and incorporated in Singapore as a private limited company. The company initially focused on online book sales before expanding into other product categories such as consumer electronics, fashion, home essentials, groceries, and lifestyle products.

Amazon

A fairy chess piece which combines the moves of the queen and the knight.

Amazon

An amazon parrot

Amazon

A vaginal sexual position in which one partner lies on their back with their knees pulled back, and the other, facing them, squats onto their penis

Amazon

One of a fabulous race of female warriors in Scythia; hence, a female warrior.

Amazon

A tall, strong, masculine woman; a virago.

Amazon

A name numerous species of South American parrots of the genus Chrysotis

Amazon

A large strong and aggressive woman

Amazon

(Greek mythology) one of a nation of women warriors of Scythia (who burned off the right breast in order to use a bow and arrow more effectively)

Amazon

A major South American river; flows into the South Atlantic; the world's 2nd longest river (4000 miles)

Amazon

Mainly green tropical American parrots

Amazon

Global Marketplace.
Amazon operates in multiple countries, offering millions of products across diverse categories.

Amazon

Amazon Prime.
Amazon Prime offers members free shipping, streaming services, and exclusive deals.

Amazon

Echo Devices.
Amazon Echo devices integrate with Alexa to provide voice-activated controls for smart homes.

Common Curiosities

What is Flipkart?

Flipkart is an Indian e-commerce company focused on delivering goods such as electronics, apparel, and household items primarily within India.

What is Amazon?

Amazon is a global e-commerce platform offering a wide range of products and services including retail goods, cloud computing, digital streaming, and artificial intelligence.

What are some of Flipkart's own brands?

Flipkart has several private label brands, particularly in electronics and home categories, such as MarQ and Perfect Homes.

How do Amazon and Flipkart differ in their market focus?

Amazon targets a global market, offering its services and products worldwide, whereas Flipkart focuses predominantly on the Indian market.

What is Amazon Prime and how is it beneficial?

Amazon Prime is a subscription service that offers benefits like free shipping, exclusive access to deals, and streaming of movies and TV shows.

Does Amazon operate physical stores?

Yes, Amazon operates physical stores, such as Amazon Go, Amazon Fresh, and Whole Foods.

What exclusive services does Amazon provide that Flipkart does not?

Amazon offers Amazon Web Services (AWS), a comprehensive cloud computing platform, which is not available through Flipkart.

Can Flipkart's Big Billion Days be compared to any Amazon sales event?

Yes, Flipkart's Big Billion Days is somewhat comparable to Amazon's Prime Day, focusing on large discounts and attracting a significant customer base.

What global events does Amazon leverage for sales?

Amazon leverages global sales events such as Black Friday and Cyber Monday, which are popular in many countries.

How does Flipkart tailor its services for the Indian market?

Flipkart tailors its services for India with features like cash on delivery, regional language interfaces, and partnerships with local sellers.

What types of products are best selling on Amazon?

Electronics, books, and consumer goods are among the best-selling categories on Amazon.

What is Flipkart Plus?

Flipkart Plus is a loyalty program that provides benefits such as free shipping, early access to sales, and superior customer service.

Does Flipkart have a presence in brick-and-mortar retail?

Flipkart primarily operates online but has made inroads into physical retail through partnerships and acquisitions like its acquisition of Walmart India's Best Price stores.

Which company started first, Amazon or Flipkart?

Amazon was founded in 1994, while Flipkart was established later in 2007.

What types of products are best selling on Flipkart?

Electronics and apparel are among the best-selling categories on Flipkart, reflecting its focus on these segments in the Indian market.

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Author Spotlight

Written by
Urooj Arif
Urooj is a skilled content writer at Ask Difference, known for her exceptional ability to simplify complex topics into engaging and informative content. With a passion for research and a flair for clear, concise writing, she consistently delivers articles that resonate with our diverse audience.
Tayyaba Rehman is a distinguished writer, currently serving as a primary contributor to askdifference.com. As a researcher in semantics and etymology, Tayyaba's passion for the complexity of languages and their distinctions has found a perfect home on the platform. Tayyaba delves into the intricacies of language, distinguishing between commonly confused words and phrases, thereby providing clarity for readers worldwide.

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