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Logo vs. Logon — What's the Difference?

By Fiza Rafique & Urooj Arif — Updated on May 18, 2024
A logo is a graphic symbol representing a brand or company, while logon refers to the process of gaining access to a computer system or network by entering credentials.
Logo vs. Logon — What's the Difference?

Difference Between Logo and Logon

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Key Differences

A logo is a visual representation or symbol designed to identify a brand, company, or product. It typically consists of text, images, or a combination of both, and serves as a recognizable sign for consumers. Logon, on the other hand, refers to the process of accessing a computer system, network, or online service by entering a username and password or other authentication credentials. It is a security measure to ensure that only authorized users can access certain systems or data.
While a logo is a marketing and branding tool, logon is a technical process related to computer and network security. A logo helps establish and maintain a brand’s public image, whereas logon is essential for protecting data and managing user access.
Logos are crafted to be memorable and visually appealing, playing a crucial role in branding and marketing strategies. Logon procedures are designed to be secure and user-friendly, ensuring that access to systems and information is properly controlled.

Comparison Chart

Definition

Graphic symbol representing a brand
Process of accessing a computer system

Function

Branding and marketing
Security and access control
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Usage Context

Corporate identity, advertising
Computing, networks, online services

Example Sentence

"The company's logo is instantly recognizable."
"You need to logon to your account."

Focus

Visual identity and recognition
Authentication and user access

Compare with Definitions

Logo

A graphic symbol or emblem representing a company or brand.
The Apple logo is recognized worldwide.

Logon

The process of entering credentials to access a system.
He forgot his password and couldn't logon to his computer.

Logo

A combination of text and imagery used to symbolize a brand.
The logo includes the company's name and a distinctive icon.

Logon

A security measure to control access to digital resources.
The system requires a logon to ensure only authorized personnel can access sensitive information.

Logo

A design used for identification and branding purposes.
The logo on the product packaging helps customers identify the brand.

Logon

An operation involving a username and password input.
The logon screen appeared as soon as the computer was turned on.

Logo

A visual mark that embodies the identity of an organization.
The sports team's logo features a fierce mascot.

Logon

The procedure of connecting to an online service or platform.
After the logon process, she was able to check her email.

Logo

An emblem used in marketing and promotional materials.
The new logo design was unveiled at the company's annual meeting.

Logon

The act of authenticating oneself to gain entry to a network or service.
Users must logon to access the secure database.

Logo

A logo (abbreviation of logotype, from Greek: λόγος, romanized: logos, lit. 'word' and Greek: τύπος, romanized: typos, lit. 'imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark.

Logon

Variant of login.

Logo

A symbol or other small design adopted by an organization to identify its products, uniform, vehicles, etc.
The Olympic logo was emblazoned across the tracksuits

Logon

(computing) A combination of a user's identification and password used to enter a computer.
Using the same logon for different systems can be a security risk.

Logo

A symbol or design that identifies a brand.

Logon

(computing) The process of logging on.
The user's desktop is displayed shortly after logon.

Logo

A visual symbol or emblem that acts as a trademark or a means of identification of a company or organization.

Logon

Misspelling of log on

Logo

(by extension) An audio recording for the same purpose; a jingle.

Logo

(science) A single graphic which contains one or more separate elements.

Logo

An ensign, a badge of office, rank, or power.

Logo

A company emblem or device

Common Curiosities

What is a logo?

A logo is a graphic symbol that represents a brand, company, or product.

What does logon mean?

Logon refers to the process of entering credentials to access a computer system or network.

What is the purpose of a logo?

The purpose of a logo is to create a recognizable visual identity for a brand or company.

Can a logo include images and text?

Yes, logos often combine images and text to create a unique and recognizable symbol.

Is logon necessary for security?

Yes, logon is necessary to ensure that only authorized users can access certain systems or data.

How is a logo used in marketing?

A logo is used in marketing to create brand recognition and reinforce the brand's identity across various media.

Can a logo be just text?

Yes, a logo can be just text, such as a wordmark, which is stylized text representing the brand name.

Is logon the same as login?

Yes, logon and login are often used interchangeably to describe the process of accessing a system with credentials.

What happens during a logon process?

During a logon process, a user enters a username and password to authenticate and gain access to a system.

What are common elements of a logon screen?

Common elements of a logon screen include fields for entering a username and password.

Why are logon credentials important?

Logon credentials are important for verifying the identity of users and protecting sensitive information.

What is the difference between logon and logout?

Logon is the process of accessing a system, while logout is the process of exiting or disconnecting from it.

Can a logo be trademarked?

Yes, logos can be trademarked to protect the brand's identity and prevent unauthorized use.

Can a logo change over time?

Yes, companies often update or redesign their logos to reflect changes in branding or market trends.

Do all brands have logos?

Almost all brands have logos to help consumers identify and differentiate them from competitors.

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Author Spotlight

Written by
Fiza Rafique
Fiza Rafique is a skilled content writer at AskDifference.com, where she meticulously refines and enhances written pieces. Drawing from her vast editorial expertise, Fiza ensures clarity, accuracy, and precision in every article. Passionate about language, she continually seeks to elevate the quality of content for readers worldwide.
Co-written by
Urooj Arif
Urooj is a skilled content writer at Ask Difference, known for her exceptional ability to simplify complex topics into engaging and informative content. With a passion for research and a flair for clear, concise writing, she consistently delivers articles that resonate with our diverse audience.

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